{"id":941619,"date":"2025-03-09T14:28:06","date_gmt":"2025-03-09T14:28:06","guid":{"rendered":"https:\/\/dimensionturistica.com\/es\/?p=941619"},"modified":"2025-03-09T14:31:01","modified_gmt":"2025-03-09T14:31:01","slug":"ventas-digitales-de-alsea-crecen-mas-del-30-en-el-2024","status":"publish","type":"post","link":"https:\/\/dimensionturistica.com\/es\/ventas-digitales-de-alsea-crecen-mas-del-30-en-el-2024\/","title":{"rendered":"Ventas digitales de Alsea crecen m\u00e1s del 30% en el 2024"},"content":{"rendered":"<p>La estrategia tecnol\u00f3gica de Alsea, operador l\u00edder de establecimientos de Comida R\u00e1pida, Cafeter\u00edas y Restaurantes de Servicio Completo en Am\u00e9rica Latina y Europa, resulta relevante para mantener un crecimiento constante, tan s\u00f3lo sus ventas digitales contribuyeron con el 33.5% de las ventas totales registradas en el 2024.<\/p>\n<p><img decoding=\"async\" class=\"size-full wp-image-941617 alignright\" src=\"https:\/\/dimensionturistica.com\/es\/wp-content\/uploads\/2025\/03\/5ALSEA.jpg\" alt=\"\" width=\"300\" height=\"180\" \/>Entre las marcas que opera Alsea se encuentran Starbucks, Domino\u2019s, Vips, Chili\u2019s, P.F Chang\u2019s, entre otras, con productos para una amplia variedad de gustos.<\/p>\n<p>Por medio del E-Commerce, agregadores, programas de lealtad, la empresa registr\u00f3 $26.2 mil millones de pesos en ventas digitales al cierre del a\u00f1o, con un s\u00f3lido incremento del 33.2% en comparaci\u00f3n con el 2023.<\/p>\n<p>Los programas de lealtad son un punto clave, por medio de ellos las marcas de la empresa atendieron m\u00e1s de 95 millones de \u00f3rdenes en el 2024, 30.3% m\u00e1s de lo que registraron en el a\u00f1o anterior. Dentro de sus marcas, destacan Burger King y Starbucks, que registraron aumentos del 322% y del 40.7% respectivamente en sus programas de lealtad durante todo el a\u00f1o.<\/p>\n<p>El crecimiento constante de la compa\u00f1\u00eda es resultado de una estrategia centrada en la innovaci\u00f3n tecnol\u00f3gica y la fidelizaci\u00f3n de los clientes.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La estrategia tecnol\u00f3gica de Alsea, operador l\u00edder de establecimientos de Comida R\u00e1pida, Cafeter\u00edas y Restaurantes de Servicio Completo en Am\u00e9rica Latina y Europa, resulta relevante para mantener un crecimiento constante, tan s\u00f3lo sus ventas digitales contribuyeron con el 33.5% de las ventas totales registradas en el 2024. Entre las marcas que opera Alsea se encuentran [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":941618,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"jnews-multi-image_gallery":[],"jnews_single_post":{"subtitle":"","format":"standard","override":[{"template":"10","parallax":"1","layout":"no-sidebar-narrow","sidebar":"default-sidebar","second_sidebar":"default-sidebar","sticky_sidebar":"1","share_position":"bottom","share_float_style":"share-monocrhome","show_share_counter":"1","show_view_counter":"1","show_featured":"1","show_post_meta":"1","show_post_author":"1","show_post_author_image":"1","show_post_date":"1","post_date_format":"default","post_date_format_custom":"Y\/m\/d","show_post_reading_time":"0","post_reading_time_wpm":"300","post_calculate_word_method":"str_word_count","show_zoom_button":"0","zoom_button_out_step":"2","zoom_button_in_step":"3","show_post_tag":"1","show_popup_post":"1","number_popup_post":"1","show_author_box":"1","show_post_related":"0","show_inline_post_related":"0"}],"image_override":[{"single_post_thumbnail_size":"crop-500","single_post_gallery_size":"crop-500"}],"trending_post_position":"meta","trending_post_label":"Trending","sponsored_post_label":"Sponsored by","disable_ad":"0"},"jnews_primary_category":[],"jnews_social_meta":[],"footnotes":""},"categories":[43],"tags":[],"class_list":["post-941619","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-gourmet"],"_links":{"self":[{"href":"https:\/\/dimensionturistica.com\/es\/wp-json\/wp\/v2\/posts\/941619","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dimensionturistica.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dimensionturistica.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dimensionturistica.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dimensionturistica.com\/es\/wp-json\/wp\/v2\/comments?post=941619"}],"version-history":[{"count":0,"href":"https:\/\/dimensionturistica.com\/es\/wp-json\/wp\/v2\/posts\/941619\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dimensionturistica.com\/es\/wp-json\/wp\/v2\/media\/941618"}],"wp:attachment":[{"href":"https:\/\/dimensionturistica.com\/es\/wp-json\/wp\/v2\/media?parent=941619"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dimensionturistica.com\/es\/wp-json\/wp\/v2\/categories?post=941619"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dimensionturistica.com\/es\/wp-json\/wp\/v2\/tags?post=941619"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}